The Rise of Oppo and Vivo and the Fall of Samsung and Huawei: Android Market Share Review
It doesn’t matter what you say, Android is the preferred working cellular system on the market. There are greater than 2.Eight billion lively customers. And though the Android market has plenty of manufacturers, many of the customers choose Samsung. That will finally imply that the South Korean smartphone producer has the very best share, proper?
Effectively, regardless that Samsung has been a pacesetter in each consumer depend and income, there have been sudden adjustments available in the market share.
In line with the information from Casinos En Linge, Huawei and Samsung have been seeing a drop of their market shares for years. And whereas they’re falling, two Chinese language producers, Vivo and Oppo, have gained the higher floor.
The Fall of Samsung and Huawei
From the early days of Android, Samsung has at all times been within the lead when it comes to market share. And it has continued to carry out the identical ever since. Again within the 2010s, the South Korean model overrun HTC, LG, and different rivals with a marginal distinction.
Even within the present days, Samsung is behind for greater than 50% of the full Android machine gross sales globally. Nonetheless, final yr, the smartphone large noticed a drop within the Android market share.
From the information from AppBrain, Samsung held 34.6% of the market share in February. And in the identical month final yr, the South Korean agency had 35.4% of the full Android market share.
Then again, there’s Huawei. Final yr, it had a 6.9% market share, which dropped to six.4% this yr.
Oppo and Vivo Secured 22.6% of the Android Market Share
Whereas Samsung is dropping floor, some Chinese language manufacturers are gaining momentum. In line with the report, the second-largest Android cellphone maker, Xiaomi, has seen a great rise between February 2022 and 2023. Its Android market share rose to 14.6% from 14.3%.
The Chinese language producers that noticed a noticeable shift are Oppo and Vivo. The market share of each is at present 22.6% mixed. That’s, Oppo now holds 10.5% of the share, whereas Vivo is at present at 10.1%.
Final yr, Oppo had 9.9% of the full Android market share in February. Then again, Vivo was at 9.3%. Meaning every distinction is 0.6% and 0.8%, respectively. And the mixed 22.6% of market share is fairly massive for the 2 smartphone makers.
The information from AppBrain additionally share perception relating to different manufacturers. That features Realme, which noticed a 0.2% p.c rise, and Motorola, which noticed a 0.4% decline. It additionally contains Amazon, which didn’t see any rise or fall.
Total, the primary spotlight of this Android market share overview is that Oppo and Vivo are gaining floor. And this might make Samsung fear somewhat about its not too long ago launched Galaxy S23 sequence. However will that truly be the case?
Samsung Galaxy Gadgets Are Nonetheless Dominating the Android Market
Oppo and Vivo may be the winners within the budget-friendly market. However Samsung doesn’t have any competitors within the Android market in relation to high-end units.
In line with AppBrain knowledge, Samsung Galaxy units are nonetheless the preferred Android cellphone worldwide. These flagship telephones have a 7.4% of market share as of February.
Samsung is even dominating the finances and mid-range segments. Whenever you analyze by fashions, many of the Samsung customers are rocking the Samsung Galaxy A12, regardless that it’s an entry-level machine. The mannequin had 2.1% of the Android market share this month.
Then, there’s the Samsung Galaxy A21s, which is the second hottest Android machine from Samsung. It holds 1% of the full market share now. Lastly, the third-ranked Samsung machine is the Galaxy A10s. The others, such because the Samsung Galaxy A32, comply with these three standard Android units.