In keeping with new stories, Huawei will promote vehicles in its expertise retailer for the primary time. Nonetheless, which automotive will Huawei be promoting? This automotive won’t be from any fashionable model you recognize. Huawei will probably be promoting the Cyrus SF5, a Chinese language sensible automotive from Chongqing Xiaokang. The corporate (Chongqing Xiaokang) initially made a fortune with bike shock absorbers. Subsequently, it cooperated with one other producer to fabricate and promote bikes. Now, it’s within the sensible automotive enterprise.
Talking of Cyrus, this automotive model is certainly unknown within the Chinese language automotive business. It’s because the mum or dad firm solely has sure promotional assets within the Midwest. Presently, this model just isn’t attracting a lot consideration. Nonetheless, with Huawei within the combine now, will issues change?
Oh sure, issues is altering for the corporate presently. Huawei is virtually remodeling the Cryus model from a automotive model that nobody cares about to a “candy” model in a single day. Inside one week within the Huawei Mall, the orders for the Cyrus SF5 exceeds 6,000. That is how a lot affect Huawei has within the Chinese language market. This worth is about six occasions its total order for 2020.
From stories, Huawei and Cyrus really began cooperation as early as 2019. Each firms have cooperated on quite a few key parts, corresponding to motors, MCUs, Hicar, sensible cockpits, and so on. These are mainly the principle elements of a brand new electrical sensible automotive.
Why did Huawei select Cyrus?
Many individuals are puzzled, why did Huawei select Cyrus as its first complete companion? Whether or not it’s BAIC, SAIC or different manufacturers, it’s apparent that Huawei’s olive department is prepared to contact. Whether or not it’s manufacturing capability or know-how, it’s clearly higher to compete.
Though Cyrus just isn’t well-known, it’s the eighth firm within the nation that has obtained the qualification for the manufacturing of recent electrical autos issued by the Nationwide Improvement and Reform Fee. At the least it has accumulation of know-how and {qualifications}, and has an entire set of vehicle manufacturing traces.
For Huawei, it doesn’t simply need to be a automotive element provider. The corporate additionally goals to have a larger say within the design and growth of the whole car. If it chooses different huge manufacturers like SAIC, this will probably be exhausting to realize.
Thus, Huawei want a small automotive firm corresponding to Cyrus that’s simple to manage. With Cyrus, it may possibly simply launch vehicles that meets its specification all approach spherical. Nonetheless, the corporate additionally want giant automotive firms corresponding to SAIC and BYD to develop its automotive system protection.
