Till the third quarter of final yr, Huawei Applied sciences managed to stay the most important smartphone producer not solely in China, but in addition on this planet, however since mid-September, the corporate has misplaced entry to the TSMC pipeline, and with out its personal HiSilicon processors, its units have misplaced their uniqueness. Within the final quarter, Oppo succeeded in taking the lead within the Chinese language market.

That is reported by the Nikkei Asian Evaluate close to IDC knowledge. Oppo’s share of the Chinese language smartphone market reached 23.6% in January and rose to 24.8% in February. If till the third quarter of final yr Huawei might boast of a market share of 40%, then by the top of the primary quarter of this yr it would hardly occupy 10% of the Chinese language smartphone market, in keeping with IDC analysts.

Huawei’s failures assist Oppo turn into China’s largest smartphone provider

For Oppo, the highest step of the pedestal within the Chinese language market shouldn’t be uncharted territory; it already occupied it within the third quarter of 2016. The corporate traces its historical past again to 2004, it began with the manufacturing of multimedia gamers, and supplied the primary smartphones in 2008. By 2016, it had already taken a number one place within the Chinese language market, however Huawei later managed to shift it to different positions inside the prime 4.

In 2020, Oppo took the eighth place on this planet within the variety of patent purposes filed; its newest smartphone fashions declare the standing of distinctive and revolutionary in some traits. On the similar time, Oppo has a reasonably developed retail community in China; which permits the corporate to cowl the native market as a lot as doable. Many patrons at the moment are switching from Huawei merchandise to Oppo smartphones.

What Oppo shouldn’t be doing nicely for now’s enterprise diversification. If rivals have already mastered the manufacturing of computer systems, wearable units, parts for automobiles and different electronics; then Oppo offered its first TV solely in November final yr. LG just lately left the smartphone market altogether, so Oppo must also discover a dependable “alternate airfield”.