Apple TV+ becomes the first streaming service to win an Oscar

Apple TV+ becomes the first streaming service to win an Oscar

Three years after its announcement, Apple TV+ grew to become the primary streaming service in historical past to win an Oscar. The award was given within the nomination “Greatest movie” for the movie “CODA”. The movie beat out Netflix’s Energy of the Canine western, which was additionally a favourite on this class, and directed by Jane Campion gained an Oscar for Greatest Director.

Apple acquired the screening rights to CODA for $25 million following the movie’s premiere on the 2021 Sundance Movie Pageant. Produced by Vendome Footage and Pathé, the movie has been streaming on Apple TV+ since August 2021. “If Apple wins the coveted greatest movie award with CODA, it should appeal to extra expertise to it,” Wedbush Securities analyst Daniel Ives mentioned forward of the awards ceremony.

General, movies from streaming providers fared worse than final yr, successful 4 Oscars in comparison with seven in 2021.

Apple TV+ turns into the primary streaming service to win an Oscar

Apple has had six Academy Award nominations:

  • Greatest Movie – CODA;
  • Greatest Actor – Denzel Washington within the movie “The Tragedy of Macbeth”;
  • Greatest-Supporting Actor – Troy Kotzur in CODA;
  • Greatest Tailored Screenplay – Sian Heder (CODA);
  • Greatest Cinematography – Bruno Delbonnel (“The Tragedy of Macbeth”);
  • Greatest-Manufacturing Design – Stéphane Deschamps (Macbeth’s Tragedy)

Apple has gained each CODA-related award. The massive level was that Apple TV+ outperformed Netflix, Hulu and HBO Max. That is the primary time {that a} dwell streaming platform has obtained such an award.

Just lately, the Piper Sandler analysis firm carried out a survey and discovered many attention-grabbing info about smartphone customers amongst youngsters. It seems that 9 out of 10 youngsters use iPhones, not Android smartphones.

Greater than 7,000 youngsters within the US took half within the examine, of which 88% mentioned they have been iPhone customers. 90% of respondents added that they need an iPhone as their subsequent cellphone. These teenagers additionally suppose that Apple Pay is the second hottest cost methodology in addition to paying with money, however additionally they like utilizing Venmo.

Nevertheless, not all Apple merchandise are forward of their opponents. For instance, Apple TV+ is nowhere close to as standard as Netflix and YouTube. The final two are the preferred video streaming providers for teenagers within the US.

One other analytics agency, SellCell, discovered that Apple model loyalty hit an all-time excessive within the final yr. The supply claims that 92% of shoppers should not going to cheat on the Apple model.